As more customers do business online, it is critical for solo and small law firms to develop an online legal practice. Here are some pointers to help you develop a successful online practice.
As more lawyer customers look for a lawyer online, it’s critical for solo and small law firms to have a successful online legal practice. Many of the same criteria apply to a successful online legal practice as they do for a conventional law firm. And, although the Internet simplifies many things for both the practitioner and the client, practicing law online may be scary at first. Here are some pointers to help you get started with an online legal practice:
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Treat online legal clients with the same respect and promptness as in-person clients.
Respond to communications from clients within 24 hours. Make it a habit to check your messages at least once a day, and set aside time each day to react to client emails.
Every time, deliver on time. If you promise anything to a customer, be sure you deliver on time.
Keep up with technology and utilize all of the internet legal instruments at your disposal. The simpler things are for your customer, the happy they will be.
Make your online interactions with customers as personal as possible. You want them to remember and suggest you even if you never meet in person.
Make your legal costs and billing methods transparent.
Explain your legal fees in advance, ideally during a free legal consultation with the client. It permits customers to build honest expectations about your charges, and if your clients do not dispute your prices later, you will promote more prompt payments.
Track your hours and bill your legal clients using internet tools. You are less likely to make billing mistakes if you can monitor everything online in one spot.
Grow your online legal firm by developing a great working connection with your client.
Encourage your clients to participate as much as possible. Allow customers to collaborate with you via the use of online documents, for example. Make the procedure as clear as possible.
Keep in mind that every customer is crucial to your online legal firm. Request that all of your clients rate you online—similar it’s to good word of mouth, but you’re being directed to a far bigger number of prospective internet legal customers. You must first create a Free Legal Profile and then provide the link to your clients. Include a link to your legal profile in the bottom of your communications, along with a short note such as “Click here to rate me online.”