by Generis Legal Intelligence | Nov 5, 2024 | Business Law, US Trademark Law
Introduction to Trademark ManagementTrademark management refers to the comprehensive process of overseeing a company’s trademarks, including registering, maintaining, enforcing, and evaluating their effectiveness. For businesses, particularly those experiencing...
by Generis Legal Intelligence | Nov 5, 2024 | Legal Advice, US Trademark Law
Introduction to Trademark ProtectionTrademark protection is a fundamental aspect of maintaining a business’s brand identity in today’s competitive marketplace. Essentially, a trademark serves as a recognizable sign, symbol, or expression that distinguishes...
by Generis Legal Intelligence | Dec 4, 2020 | Intellectual Property, Trademarks, US Trademark Law
What you should know before filing The trademark application process is a legal proceeding governed by U.S. law If you are a foreign-domiciled applicant, you must have a U.S.-licensed attorney represent you at the USPTO.If you are an applicant domiciled in...