The first step in our comprehensive guide, How to Start a Charitable in New Jersey, is to choose a name for your 501(c)(3) nonprofit organization. Choosing the correct name is one of the most essential choices any entrepreneur will make. We’re here to assist with our comprehensive guide on selecting, verifying, and registering a charity name in New Jersey in four simple stages.
Table of Contents
In 4 Simple Steps, Name Your Nonprofit
It is simple to name your New Jersey charity. Simply follow these four easy steps to get the greatest name for your 501(c)(3) organization (3).
Step 1: Select an Appropriate Name for Your Nonprofit
Step 2: Adhere to the Nonprofit Naming Regulations in New Jersey.
Step 3: Determine whether your company’s name is available.
Step 4: Register the Name of Your Nonprofit
Step 1: Select an Appropriate Name for Your Nonprofit
It is critical to choose the correct name for your firm. We suggest following these recommendations when selecting a name that best symbolizes your nonprofit’s goal and purpose:
Make your point. The name of a charity should be straightforward and detailed enough to express its objective. Avoid employing ambiguous phrases or concepts that may mislead funders and potential customers about the objective of your organization.
Make it unforgettable. When choosing a name for a firm, rememberability is critical. Choosing a name that will stay in the minds of individuals who hear it can not only increase your nonprofit’s awareness among contributors and volunteers, but will also make it simpler for prospective customers to locate your services.
Maintain a professional demeanor. Nonprofits depend largely on their public image to attract funders or consumers who may need their services — and their initial impression will be based on the name of your organization. As a result, your organization need a professional name that conveys a genuine commitment to its goal and purpose.
Make it personal. Whether your organization serves animals, displaced people, or any other group, emotion and compassion are inextricably linked. Choosing a name that appeals to the emotions of both contributors and customers can aid in the development of trust and the legitimacy of your company.
Before you begin studying their availability, we suggest that you choose at least four to five names that meet your requirements. This method increases your chances of obtaining a distinctive and accessible name.
Step 2: Adhere to the Nonprofit Naming Regulations in New Jersey.
The majority of charities in New Jersey are structured as corporations, but you may also form a nonprofit as an unincorporated organization, a trust, an association, or a limited liability company (LLC). You must adhere to specified naming standards for each choice.
This article will concentrate on the prerequisites for naming a nonprofit company.
Requirements for a Company Name
The most frequent technique to create a nonprofit is to incorporate. While corporate name restrictions vary by state, several criteria apply worldwide. New Jersey state criteria include:
The name of your company must be distinct from any other name on record in the state of New Jersey, including any reserved names.
The words “a New Jersey Nonprofit Corporation,” “incorporated,” “corporation,” or “company” must appear in the name of your corporation.
The name of your company cannot indicate anything other than the purpose mentioned in the Articles of Incorporation.
Requirements for Tax Exemption
Pay special attention to the terminology of your nonprofit’s name if you want to apply for tax-exempt status with the Internal Revenue Service (IRS). Any statements that indicate a political or lobbying connection may make it difficult for you to apply for 501(c)(3) status.
Step 3: Determine Whether Your Business Name Is Available
After you’ve decided on one or more names for your organization, check to see whether they’re still available. Every charity must have a distinct name, therefore it’s a good idea to check the availability of your preferred name before incorporating.
The top 3 searches you should do are as follows:
State of New Jersey Search for a Business Name and Check for Availability of a Business Name
Domain Name Lookup
Search the Web and Social Media
Search for New Jersey Business Names & Business Name Availability
A nonprofit company in New Jersey must have a distinct name. In contrast to other states, New Jersey has a New Jersey Business Name Search as well as a New Jersey Business Name Availability Search, both of which may be used to validate the availability of your desired name.
Domain Name Lookup
We highly advise you to additionally check to see whether your company name is accessible as a web domain (URL). Even if you don’t intend to construct a company website right away, you should purchase the domain name to prevent others from gaining it. It’s a completely free search.
Search the Web and Social Media
A good social media presence can help you reach out to prospective contributors or customers who will employ your services. As a result, before registering your preferred name, check the web and prominent social media platforms for it to confirm it is accessible on all platforms where you want to advertise your group.
Step 4: Register the Name of Your Nonprofit
After you’ve decided on a name for your charity and confirmed its availability, the following step is to register the name. You have many choices for registering your name:
Request a Name Reservation
Create a Corporation
Apply for a DBA. Name
Request a Name Reservation
Domestic nonprofit companies in New Jersey are not needed to register for a name reservation prior to formation. However, reserving a name might be advantageous, particularly if you aren’t ready to incorporate but want to assure the availability of your preferred name.
To make a corporate name reservation in the state of New Jersey, follow these steps:
Pay the $50 filing fee and file a company name reservation online with the New Jersey Business Charter Amendment Service.
Alternatively, you may send a completed Application for Reservation of Name together with a $50 filing fee to the New Jersey Department of Revenue.
Nonprofit company name reservations in New Jersey are valid for 120 days and may be extended by filing an Application for Renewal of Name Reservation to the Department of Revenue.
Create a Corporation
Incorporating is the most frequent method to create a charity, and it is the next step in making your organization official once you have chosen a name. In order to form a company in New Jersey, follow these simple steps:
Your Company’s Name
Select a Registered Agent
Select the Initial Directors and Share Structure for Your Corporation
Deposit the Formation Documents
Obtain an EIN Number for a DBA Name
In New Jersey, filing an alternative name or trade name, also known as a doing business as (DBA) name, permits your charity to operate under a name other than its legal, registered company name. This is particularly useful if you wish to modify the name of an existing organization without amending its Articles of Incorporation.