Choosing a solid business name is critical to your company’s success. Customers are more inclined to consider your goods or services if you have a memorable name that is simple to remember. However, finding a terrific name that no one else has used might be difficult. To assist you, here are five things to consider while naming your firm.
More information on determining whether a name is already in use may be found in our blog article on preventing trademark infringement.
You want your clients to be able to simply access your company website since it is a terrific tool for growing your business. Make certain that the most apparent domain name linked with your business name is not already in use on a site such as GoDaddy.com.
If the dot-com domain name you choose is not available, you may wish to investigate an other domain name ending – known as generic top-level domains (gTLDs).
In 2013, ICANN announced a domain name system (DNS) initiative that extended on the familiar.com,.org, and.net domain extensions to make domains ending with practically any word in any language accessible.
After you’ve settled on a name, the last step is to register it as a trademark with the United States Patent and Trademark Office (USPTO). Data from 25 years of trademark applications reveal that applicants who utilised a lawyer were 50% more likely than those who did not to get their trademarks authorised by the USPTO.
If your application is refused, you will wind up spending more to reply to a USPTO denial than you would have if you had engaged an attorney to submit the papers in the first place. In addition, an attorney can ensure that your name is correctly registered with state and municipal authorities.